Carl Cadwell, the owner of Tri-City Court Club in Kennewick, Washington, had the vision to help people with their overall health, with recovery being an important aspect. Thus, the club’s Recovery Zone was born. Want to learn more? Check out pages 50-51 of Club Solutions Magazine in the link below!
Health clubs should consider each visit to the club a win! Coming to the club for a workout, a HydroMassage session, a recovery service or even coffee and tea will help boost member retention. According to Dr. Paul Bedford, Ph.D., Founder of Retention Guru and researcher of member retention in health clubs, the top factor to influence member retention in health clubs is four visits per month. Providing post-workout recovery services means members feel better and leave the club with a smile, making them more likely to return for another workout. One of the best ways to do this is …Read Article
Mr. Sam Walton had a core belief that “the greatest asset of our company…is our people.” In 1983, he and his wife gave the gift of the Walton Life Fitness Center (WLFC) in Bentonville, Arkansas to support the health and well-being of the Walmart family. The Walton Life Fitness Center is 200,000 sq. ft. and has a membership of over 10,000 associates. The focus areas for the team at WLFC are Food, Family, Fitness and Money. Based on these four pillars, Walmart understands whole-person wellness. WLFC recently added HydroMassage to its amenity offerings. When asked what pillar they fall under, …Read Article
Opening in Summer 2019, Chandler Park Gallatin will be launching a new apartment community. Their mission statement is: “At Chandler Park Apartments, our mission is to consistently provide a superior living experience in a respectful environment delivered to you by a team of people who care. We strive to ensure you an upgraded experience by offering exceptional service, upscale amenities, and a location just minutes from everywhere you want to be.” “Our mission statement says it all,” said Community Manager Angela Ransom. “Our high-end amenities provide the most comprehensive conveniences for our residents. We have sought to encompass fitness and …Read Article
Celebrating 30 years of innovation, we’re announcing the all-new HydroMassage Lounge 440X, designed with a focus on recovery and wellness. “We couldn’t be more pleased to introduce this new product to mark our company’s 30th year”, commented Paul Lunter, HydroMassage founder/CEO. “Every aspect of the new Lounge model, from the massage performance to service and maintenance, has been engineered based upon years of research and customer feedback. The result is the most technologically-advanced product we’ve ever manufactured.” Starting with the massage experience, users will enjoy a smoother, more-focused massage, a more ergonomically-designed seating position and an extra seven inches of …Read Article
The success of the high-volume/low-price (HVLP) model of price bundling strategy in the health club industry has been both a blessing and a curse. While it’s been a boon to larger fitness chains that can remain profitable with low member rates (from $10 to $20 per month) with limited margins, independent clubs and smaller regional chains are struggling to compete with the budget national chains. This has forced operators to find consistent revenue streams beyond monthly dues. That’s easier said than done. Want to read the full article?
Recovery programming and recovery areas are proliferating in clubs worldwide. They’re not only a value-added proposition for members, but also, if positioned properly, a distinct value-added for operators. What more could you ask for from a program? Want to read the full article?
Recovery after workouts can play a crucial role in a club’s success. Providing cutting-edge recovery offerings for members after their workouts is a great way to enhance their experiences by making them feel good before they even leave your facility. Want to read the full article? Visit clubsolutionsmagazine.com.
Adding extra wellness-based services to the core mission of health clubs has become more common, even for high-traffic facilities. This is partly to maintain a competitive edge, but it’s also a win/win strategy if it’s executed correctly. More services can create more value for the member, while adding significant non-dues revenue to the club’s bottom line. Want to read the full article? Visit IHRSA.org.
These days, a lot of club owners are singing the non-dues revenue blues. Extra income streams keep getting harder to find. With changing consumer habits, fluctuations in disposable income, and increased competition from non-traditional fitness start-ups, finding a supplementary service that clicks with your members is more challenging than ever. You need a plan. Ancillary income is always a second priority to membership dues—as it should be—but you’re leaving money on the floor if you don’t have a strategy for non-dues income growth. Want to read the full article? Visit IRHSA.org.
Modera Flats, luxury apartments in Houston TX, and Dancing Bear, multimillion-dollar condominiums in Aspen CO, have a few things in common. They both cater to the very affluent market and both were looking for amenities that go above and beyond what residents typically enjoy at luxury properties. The solution for these properties has been HydroMassage. The Hydromassage Zone® is an automated luxury mini-spa. This self-directed massage amenity has been able to provide exceptional convenience and further enhances the resident experience Another huge benefit of this type of amenity is that it is inclusive and accessible for all residents. There …Read Article
The HydroMassage Zone® is an automated mini-spa ideally located in a semi-private area near the main lobby. This self-directed massage amenity has been able to provide an exceptional guest convenience that is completely automated and can also generate additional revenue for the property. JenSpa is located in the neighborhood of the Sandestin Golf and Beach Resort. The resort of Sandestin has lodging and residences that are spread through 30 neighborhoods with 1,600 residences and hotel accommodations. The resort has beaches, golf courses, tennis courts, swimming pools, marina, as well as a fitness center and full-service spa. JenSpa has added to the …Read Article